000 | 00498nam a2200181 4500 | ||
---|---|---|---|
020 |
_a _c150 |
||
082 | _a658.8 LEV | ||
100 | _aLevitt, Tgeodore | ||
245 |
_aMarketing myopia _cLevitt, Tgeodore |
||
250 | _a | ||
260 |
_aHarvard Business School Press _c2008 |
||
300 | _a90 p | ||
490 | _a | ||
500 | _aUGC MRP Project under Dr K S Chandrasekar, Principal Investigator | ||
590 |
_aModern Book Centre _bMBC-1301/13 dtd 19/10/2013 |
||
650 | _aMarketing management | ||
942 | _cBK | ||
999 |
_c577975 _d577975 |