000 00545nam a2200181 4500
020 _a
_c875
082 _aR 659 LAN
100 _aLane, W Ronald; King, Karen Whitehill; Russell, J Thomas
245 _aKleppner's advertising procedure
_cLane, W Ronald; King, Karen Whitehill; Russell, J Thomas
250 _a16 edition
260 _aPrentice-Hall of India Pvt. Ltd., New Delhi
_c2005
300 _a782 p
490 _a
500 _a
590 _aModern Book Centre
_bMBC-0134/13 dtd 02/05/2013
650 _aAdvertising
942 _cBK
999 _c577217
_d577217