000 00742nam a2200145 4500
020 _a9789382618430
082 _a658.08
_bREK
100 _aRekha Shetty
245 _aInnovation secrets of Indian CEOs/
_cRekha Shetty
260 _aWestland,
_c2013.
_bNew Delhi :
300 _a222 p.
520 _aIndian CEOs have their own brand of innovation. A people oriented, low cost innovation on the run. This kind of innovation is born out of thrift and a desire to squeeze the last ounce of value from limited resources. It is jugaad in spirit and respectful of all forms of potential wealth. This book gives you a glimpse into this unique form of Innovation. Not patented yet, but it should be.
650 _aGeneral management
942 _cBK
999 _c577129
_d577129