| 000 | 00559nam a2200181 4500 | ||
|---|---|---|---|
| 020 |
_a _c54146 |
||
| 082 | _aR 658.8 SHE.1 | ||
| 100 | _aSheth, Jagadish ; Peterson, Robert A; Kerin, Roger A | ||
| 245 |
_aWiley international encyclopaedia of marketing : Vol.1 Marketing Statregy _cSheth, Jagadish ; Peterson, Robert A; Kerin, Roger A |
||
| 250 | _a | ||
| 260 |
_aJohn Wiley and Sons _c2011 |
||
| 300 | _a239 p | ||
| 490 | _a | ||
| 500 | _a | ||
| 590 |
_aModern Book Centre _bMBC-1011/12 Dtd 28/09/2012 |
||
| 650 | _aMarketing management | ||
| 942 | _cBK | ||
| 999 |
_c576076 _d576076 |
||