000 00545nam a2200181 4500
020 _a9
_c1250
082 _a658INO VER
100 _aVerfanti, Roberto
245 _aDesign Driven Innovation : changing the rules of competition by radically innovating what things mean
_cVerfanti, Roberto
250 _a
260 _aHarvard Business School Press: Boston
_c2009
300 _a272 p
490 _a
500 _a
590 _aModern Book Centre
_bMBC-2051/09 dtd 16-12-2009
650 _aInnovation management--Creativity
942 _cBK
999 _c575605
_d575605