000 00460nam a2200181 4500
020 _a9
_c$99.95
082 _aR 658.8B FRA
100 _aFranzen, Giep; Moriarty, Sandra
245 _aThe Science and art of branding
_cFranzen, Giep; Moriarty, Sandra
250 _a
260 _aM E Sharpe; England
_c2009
300 _a574 p
490 _a
500 _a
590 _aCurrent Books (India) Pvt. Ltd
_bNo
650 _aBrand Management
942 _cBK
999 _c574758
_d574758