| 000 | 00562nam a2200181 4500 | ||
|---|---|---|---|
| 020 |
_a _c395 |
||
| 082 | _a658.402M GIB | ||
| 100 | _aGibbs, Richard; Humphries, Andrew | ||
| 245 |
_aStrategic alliances & marketing partnerships : gaining competitive advantage through collabo _cGibbs, Richard; Humphries, Andrew |
||
| 250 | _a | ||
| 260 |
_aKogan Page Inda Pvt Ltd: New Delhi _c2009 |
||
| 300 | _a234 p | ||
| 490 | _a | ||
| 500 | _a | ||
| 590 |
_aModern Book Centre _bMBC-1519/09 DTD 21-09-2009 |
||
| 650 | _aStrategic marketing management | ||
| 942 | _cBK | ||
| 999 |
_c574374 _d574374 |
||