000 00457nam a2200181 4500
020 _a9
_c476
082 _a658.8 HAR
100 _aHarvard Business School Press
245 _aHarvard business review on marketing
_cHarvard Business School Press
250 _a
260 _aHarvard Business School Press
_c2001
300 _a182 p
490 _a
500 _a
590 _aCurrent Books
_bBIll No
650 _aMarketing management
942 _cBK
999 _c574285
_d574285