000 | 00546nam a2200181 4500 | ||
---|---|---|---|
020 |
_a8120330404 _c395 |
||
082 | _a658.8S LUS | ||
100 | _aLusch, Robert F; Vargo, Stephen L | ||
245 |
_aThe Service -Dominant Logic of Marketing : Dialog, debate and directions _cLusch, Robert F; Vargo, Stephen L |
||
250 | _a | ||
260 |
_aPrentice-Hall of India Pvt. Ltd., New Delhi _c2006 |
||
300 | _a449 p | ||
490 | _a | ||
500 | _a | ||
590 |
_aSouthern Book Star _bSBS-T/0234 dtd 03/10/2007 |
||
650 | _aServices marketing | ||
942 | _cBK | ||
999 |
_c572218 _d572218 |