000 00529nam a2200181 4500
020 _a812032806X
_c350
082 _a658.402M BES
100 _aBest, Roger J
245 _aMarket Based Management :Strategies for Growing Customer Value amd Profitability
_cBest, Roger J
250 _a4 edition
260 _aPrentice-Hall of India Pvt. Ltd., New Delhi
_c2006
300 _a506 p
490 _a
500 _a
590 _aSouthern Book Star
_bSBS-T/0231/07 dtd
650 _aStrategic marketing management
942 _cBK
999 _c572139
_d572139