| 000 | 00477nam a2200181 4500 | ||
|---|---|---|---|
| 020 |
_a _c395 |
||
| 082 | _a659 CLO | ||
| 100 | _aClow, Kenneth E; Baack, Donald | ||
| 245 |
_aIntegrated advertising, promotion, and marketing communications _cClow, Kenneth E; Baack, Donald |
||
| 250 | _a2 edition | ||
| 260 |
_aPrentice-Hall of India Pvt. Ltd., New Delhi _c2003 |
||
| 300 | _a538 p | ||
| 490 | _a | ||
| 500 | _a | ||
| 590 |
_a _b |
||
| 650 | _aAdvertising | ||
| 942 | _cBK | ||
| 999 |
_c570281 _d570281 |
||