| 000 | 00432nam a2200181 4500 | ||
|---|---|---|---|
| 020 |
_a _c295 |
||
| 082 | _a659 LEE | ||
| 100 | _aLee, Monle; Johnson, Carla | ||
| 245 |
_aPrinciples of advertising: A global perspective _cLee, Monle; Johnson, Carla |
||
| 250 | _a | ||
| 260 |
_aViva Books Pvt. Ltd., New Delhi _c2003 |
||
| 300 | _a355 p | ||
| 490 | _a | ||
| 500 | _a | ||
| 590 |
_a _b |
||
| 650 | _aAdvertising | ||
| 942 | _cBK | ||
| 999 |
_c570235 _d570235 |
||