000 00498nam a2200181 4500
020 _a
_c275
082 _a658.8 AND
100 _aAnderson, James C; Narus, James A
245 _aBusiness market management: Understanding, creating, and delivering value
_cAnderson, James C; Narus, James A
250 _a
260 _aPearson Education (Singapore) Pte. Ltd., Delhi
_c2004
300 _a460 p
490 _a
500 _a
590 _a
_b
650 _aMarketing management
942 _cBK
999 _c569855
_d569855