000 00547nam a2200181 4500
020 _a8173914478
_c595
082 _a659 KHA
100 _aKhan, Kaleem Mohammed; Khan, Mohammed Naved
245 _aFacets of Indian advertising and consumer behaviour: An empirical approach
_cKhan, Kaleem Mohammed; Khan, Mohammed Naved
250 _a
260 _aKanishka Publishers Distributors: New Delhi
_c2002
300 _a284 p
490 _a
500 _a
590 _aSouthern Book Star
_bT/143;18/08/03
650 _aAdvertising
942 _cBK
999 _c569525
_d569525