000 00449nam a2200181 4500
020 _a8170408490
_c225
082 _a659 CHU
100 _aChunawalla, S A; Sethia, K C
245 _aFoundations of advertising theory and practice
_cChunawalla, S A; Sethia, K C
250 _a3 edition
260 _aHimalaya Pub House: Mumbai
_c1993
300 _a470 p
490 _a
500 _a
590 _a
_b
650 _aAdvertising
942 _cBK
999 _c566265
_d566265