000 00420nam a2200181 4500
020 _a74517805
_c
082 _a659.1 MOH
100 _aMohan, Manendra
245 _aAdvertising management: Concepts and cases
_cMohan, Manendra
250 _a
260 _aTata Mc Graw Hill: New Delhi
_c1993
300 _a415 p
490 _a
500 _a
590 _a
_b
650 _aAdvertising management
942 _cBK
999 _c565781
_d565781