000 02629cam a2200409 i 4500
001 21202965
003 OSt
005 20220107000957.0
008 190912s2020 nyu b 001 0 eng
010 _a 2019038128
020 _a9780367351113
_q(hardback)
020 _a9780367351120
_q(paperback)
020 _z9780429329807
_q(ebook)
040 _aDLC
_beng
_cDLC
_erda
_dDLC
041 1 _aeng
_hfre
042 _apcc
050 0 0 _aP99
_b.H32513 2020
082 0 0 _a401.4 TAB
100 1 _aHébert, Louis,
_d1961-
_eauthor.
240 1 0 _aDispositifs pour l'analyse des textes et des images.
_lEnglish
245 1 3 _aAn introduction to applied semiotics :
_btools for text and image analysis /
_cLouis Hébert ; translated from the French by Julie Tabler.
264 1 _aNew York :
_bRoutedge, Taylor & Francis Group,
_c2020.
300 _axi, 289 pages ;
_c26 cm
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
504 _aIncludes bibliographical references and index.
520 _a"An Introduction to Applied Semiotics presents 19 Semiotics tools for text and image analysis. Covering a variety of different schools and approaches, together with the author's own original approach, this is a full and synthetic introduction to Semiotics . This book presents general tools that can be used with any semiotic product. Drawing on the work of Fontanille, Genette, Greimas, Hébert, Jakobson, Peirce, Rastier and Zilberberg, the tools deal with the analysis of themes and action, true and false, positive and negative, rhythm, narration, and other elements. The application of each tool is illustrated with analyses of a wide range of texts and images, from well-known or distinctive literary texts, philosophical or religious texts or images, paintings, advertising and everyday signs and symbols. Each chapter has the same structure: summary, theory, and application, and includes exercises and discussion questions, making it ideal for course use. Covering both visual and textual objects, this is a key text for all courses in semiotics and textual analysis, within linguistics, communication studies, literary theory, design, marketing and related areas"--
_cProvided by publisher.
546 _aTranslated from French.
650 0 _aSemiotics.
650 0 _aSemiotics and literature.
650 0 _aSemiotics and art.
700 1 _aTabler, Julie,
_etranslator.
906 _a7
_bcbc
_corignew
_d1
_eecip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c550832
_d550832