000 01376cam a2200349 i 4500
001 21140845
003 OSt
005 20220106091417.0
008 190819s2019 enka b 001 0 eng
010 _a 2019302970
020 _a9781787567566
_q(Print)
020 _z9781787567573
_q(Epub)
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
043 _aa-ii---
050 0 0 _aHD62.5
_b.R345 2019
082 _a658.110954
_bANI.S
100 1 _aRamesh, M. Anil,
_d1964-
_eauthor.
245 1 0 _aStart-up marketing strategies in India /
_cDr. M. Anil Ramesh, Siva Sivani Institute of Management, India, Dr. Priya Grover, Symbiosis Centre for Management Studies, NOIDA Constituent of Symbiosis International (Deemed University), India, Dr. Sabyasachi Dasgupta, O.P. Jindal Global University, India.
250 _aFirst edition.
264 1 _aBingley ;
_aNorth America :
_bEmerald Publishing,
_c[2019]
300 _axix, 240 pages :
_billustrations ;
_c23 cm
336 _atext
_2rdacontent
337 _aunmediated
_2rdamedia
338 _avolume
_2rdacarrier
504 _aIncludes bibliographical references and index.
650 0 _aNew business enterprises
_zIndia
_xMarketing.
650 0 _aEntrepreneurship
_zIndia.
906 _a7
_bcbc
_corigres
_d2
_encip
_f20
_gy-gencatlg
942 _2ddc
_cBK
999 _c496369
_d496369