000 00646nam a22001577a 4500
999 _c296042
_d296042
020 _a9780070146792
082 _a658.5752 ULR-P
100 _aKarl T Ulrich
245 _aProduct Design & Development
250 _a4th ed.
260 _bTata McGraw Hill
_c2009
_aNew Delhi
300 _a353p.
505 _a 1. Introduction 2. Development Processes and Organizations 3. Product Planning 4. Identifying Customer Needs 5. Product Specifications 6. Concept Generation 7. Concept Selection 8. Concept Testing 9. Product Architecture
650 _aProduct Planning , Identifying Customer Needs
942 _cBK