| 000 | 00464nam a2200169 4500 | ||
|---|---|---|---|
| 020 | _a9781292220178 | ||
| 082 |
_a658.8 _b KOT |
||
| 100 | _aKotler, Philip | ||
| 245 |
_aPrinciples of marketing/ _cPhilip Kotler, Gary Armstrong and Marc Oliver Opresnik. |
||
| 250 | _a17th edition | ||
| 260 |
_aUK: _bPearson, _c2018. |
||
| 300 | _a733 pages. | ||
| 650 | _aMarketing management | ||
| 700 | _aArmstrong, Gary | ||
| 700 | _aOpresnik, Marc Oliver | ||
| 942 | _cBK | ||
| 999 |
_c286360 _d286360 |
||