000 | 00347nam a2200145 4500 | ||
---|---|---|---|
082 | _aR 658.8343 HOL-H | ||
100 | _aHolt, Douglas B | ||
245 |
_aHow Brand become icons _cHolt, Douglas B |
||
250 | _a | ||
260 |
_aHarvard Business School Press, Boston _c2003 |
||
300 | _a265 p | ||
490 | _a | ||
650 | _aBrand Management | ||
942 | _cBK | ||
999 |
_c284081 _d284081 |