000 00363nam a2200145 4500
082 _a658.8343 MOO-B
100 _aMoorthi, Y L R
245 _aBrand management: The Indian context
_cMoorthi, Y L R
250 _a
260 _aVikas Publishing House Pvt .Ltd., New Delhi
_c2010
300 _a171 p
490 _a
650 _aBrand Management
942 _cBK
999 _c282916
_d282916