000 00452nam a2200145 4500
082 _a658.8342 LOU-C3
100 _aLoudon, David L and Bitta, Albert J Della
245 _aConsumer behaviour: Concepts and application
_cLoudon, David L and Bitta, Albert J Della
250 _a3 Edition
260 _aMcgraw-hill book company, New York
_c1988
300 _a726 p
490 _a
650 _aConsumer behaviour--Marketing management
942 _cBK
999 _c279739
_d279739