000 00392nam a2200145 4500
082 _a658.8 CUN-F4
100 _aCundiff, Edward W, et al.
245 _aFundamentals of modern marketing
_cCundiff, Edward W, et al.
250 _a4 Edition
260 _aPrentice-Hall of India Pvt. Ltd., New Delhi
_c1985
300 _a482 p
490 _a
650 _aMarketing management
942 _cBK
999 _c278539
_d278539