000 00603nam a2200217 4500
020 _a8173070601
_c795.0
082 _a658.802
100 _a
245 _aMARKETING, COMMUNICATIONS MANAGEMENT: ANALYSIS, PLANNING, IMPLEMENTATION
_hENGLISH
250 _a
260 _aLONDON
_bSAGE
_c2014
300 _a352 p
_fHB
500 _a
501 _aManagement
538 _a
590 _d
630 _a
650 _aMARKETING-- COMMUNICATIONS MANAGEMENT-- ANALYSIS-- PLANNING-- IMPLEMENTATION
700 _aWALTERS, MATTHEW
_eEditor
942 _cREF
999 _c251474
_d251474