000 00679cam a22002057i 4500
020 _a1446294366
020 _a9781446294369
082 0 4 _a658.83
_bBEN.M
100 1 _aBenzo, Riccardo
245 1 0 _aMarketing research :
_bplanning, process, practice/
_cRiccardo Benzo, Marwa G. Mohsen and Chahiid Fourali.
260 _aLondon:
_bSage,
_c2018
300 _axiv, 410 pages :
_bcolor illustrations ;
500 _aIncludes bibliographical references and index.
650 0 _aMarketing research.
650 7 _aQualitative method
_aQuantitative Method
700 1 _aMohsen, Marwa G.,
700 1 _aFourali, Chahid,
856 4 2 _uhttps://study.sagepub.com/benzo
942 _cBK
999 _c223982
_d223982