| 000 | 01437cam a2200337 i 4500 | ||
|---|---|---|---|
| 001 | 18991452 | ||
| 003 | OSt | ||
| 005 | 20220103203708.0 | ||
| 008 | 160226r20162013ii b 001 0 eng | ||
| 010 | _a 2016001969 | ||
| 020 | _a9789351508168 (PB) | ||
| 040 |
_aDLC _beng _cDLC _erda |
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| 042 | _apcc | ||
| 043 | _aa-ii--- | ||
| 082 | 0 | 0 |
_a302.230954 _223 _bTHU.C |
| 100 | 1 |
_aThussu, Daya Kishan, _eauthor. |
|
| 245 | 1 | 0 |
_aCommunicating India's soft power : _bBuddha to Bollywood / _cDaya Kishan Thussu. |
| 300 |
_a233 pages ; _c22 cm |
||
| 500 | _aOriginally published: New York, NY : Palgrave Macmillan, 2013. | ||
| 504 | _aIncludes bibliographical references (pages 203-225) and index. | ||
| 505 | 0 | _aDe-Americanizing soft power -- The historical context of India's soft power -- India abroad : the diasporic dividend -- Software for soft power -- Culture as soft power : Bollywood and beyond -- Branding India'a public-private partnership. | |
| 650 | 0 |
_aCommunication and culture _zIndia. |
|
| 650 | 0 |
_aInternational relations and culture _zIndia. |
|
| 650 | 0 | _aCommunication, International. | |
| 650 | 0 |
_aMass media policy _zIndia. |
|
| 650 | 0 | _aNational characteristics, East Indian. | |
| 651 | 0 |
_aIndia _xForeign relations. |
|
| 906 |
_a7 _bcbc _corignew _d1 _eecip _f20 _gy-gencatlg |
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| 942 |
_2ddc _cBK |
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| 999 |
_c220474 _d220474 |
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