| 000 | 00449nam a2200157Ia 4500 | ||
|---|---|---|---|
| 001 | 157794 | ||
| 008 | 170722s9999 xx 000 0 und d | ||
| 020 | _a8126510617 | ||
| 100 | _aDavis, John | ||
| 245 |
_aMagic numbers for consumer marketing _bKey measures to evaluate marketing success / |
||
| 260 |
_aNew Delhi : _bWiley India , _c2007. |
||
| 300 | _avii+309 | ||
| 653 | _aConsumer Marketing | ||
| 923 |
_d20080829 _nMBC-1279/0 |
||
| 942 | _cGEN | ||
| 999 |
_c137919 _d137919 |
||