000 00509nam a2200169Ia 4500
001 151368
008 170722s9999 xx 000 0 und d
020 _a1403930120
100 _aRyder, Rodney D.
245 _aTrademarks, advertising and brand protection
_bA manual for organisations and individuals managing intellec /
260 _aNew Delhi :
_bMacmillan ,
_c2006.
653 _aAdvertising
653 _aEconomics
653 _aIntellectual Property
923 _d20070214
_nMBC-2483
942 _cGEN
999 _c134905
_d134905