000			00340nam a2200145Ia 4500
001			126510
008			170722s9999 xx 000 0 und d
020			_a0333933435
100			_aJefkins, Frank
245			_aAdvertising . /
250			_a3rd ed.
260			_aDelhi : _bMacmillan India ltd , _c1999.
300			_a374 p.
942			_cGEN
999			_c120257 _d120257