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Advertising media workbook and sourcebook / Larry D. Kelley, Donald W. Jugenheimer and Kim Bartel Sheehan. by
Edition: Fourth edition.
Material type: Text Text
Publication details: New York: Routledge/ 2015
Availability: Items available for reference: Dept. of Commerce: Not For Loan (1)Call number: R 659.13 KEL.A.
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The media handbook : a complete guide to advertising media selection, planning, research, and buying / Helen Katz. by Series: Routledge communication series
Edition: 8th Edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: New York, NY : Routledge, 2022
Availability: Items available for loan: Dept. of Communication and Journalism (1)Call number: 659 KAT.T.
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