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Marketing your business: A guide to developing a strategic marketing plan Nykiel, ronald A by Series:
Edition:
Material type: Text Text
Publication details: Atlantic Publishers & Distributors, New Delhi 2003
Availability: Items available for loan: Institute of Management (1)Call number: 658.402M NYK.
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Strategic marketing management : text and cases Gupta, S L by Series:
Edition:
Material type: Text Text
Publication details: Atlantic Publishers & Distributors, New Delhi 2009
Availability: Items available for loan: Institute of Management (1)Call number: R 658.402M GUP.
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