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		Principles of Marketing/ by William M Pride and O.C.Ferrell by Pride,William M Ferrell,O.C Edition: 18ed. Material type: Text Publication details: India: Cenage , 2016 Availability: Items available for loan: Study Centre Alappuzha, University of Kerala (1)Call number: 658.8 PRI/P. Place hold Add to cart (remove)
		Marketing Strategy/ by O.C.Ferrell,Michael D Hartline and George H.Lucas by Ferrell,O.C Hartline, Michael D. [Author] Lucas, George [Author] Edition: 2nd ed. Material type: Text Publication details: Canada: Vikas Publishing House;Thomson -South western, 2002 Availability: Items available for loan: Study Centre Alappuzha, University of Kerala (1)Call number: 658.802 FER/M. Place hold Add to cart (remove)
		Business ethics: Ethical decision making and cases by Ferrell,O.C Edition: Twelfth Material type: Text Publication details: NewDelhi Cengage 2019 Availability: Items available for loan: School of Distance Education, University of Kerala, Kariavattom Campus (1)Call number: 174.4 FER.B. Place hold Add to cart (remove)
		Business: A Changing World/ O.C Ferrell;Geoffrey Hirt;Linda Ferrell. by Ferrell,O.C Hirt,Geoffrey;Ferrell,Linda Edition: 5th Edition. Material type: Text Publication details: New York: Mc Graw Hill, 2006 Availability: Items available for loan: Dept. of Commerce (1)Call number: 658 FER.B. Place hold Add to cart (remove)

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