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Ethnic marketing : theory, practice and entrepreneurship / Guilherme D. Pires and John Stanton. by Series: Routledge studies in marketing
Material type: Text Text
Publication details: New York: Routledge, 2019
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.812 PIR.E.
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Marketing planning in a total quality environment Linneman, Robert E; Stanton, John L by Series:
Edition:
Material type: Text Text
Publication details: Jaico Pub: Mumbai 2000
Availability: Items available for loan: Institute of Management (1)Call number: R 658.562 LIN.
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Encyclopaedia of strategic marketing management, Vol.03: Marketing planning in a total quality environment Linneman, Robert E; Stanton, John L by Series:
Edition:
Material type: Text Text
Publication details: Jaico Publishing House: Mumbai 2005
Availability: Items available for loan: Institute of Management (1)Call number: R 658.402M LIN.3.
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