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Marketing management by
Material type: Text Text
Publication details: New Delhi Pearson education 2008
Availability: Items available for loan: Campus Library Kariavattom (1)Call number: 658.8 WIN.M.
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Routledge companion to strategic marketing/ edited by Bodo B. Schlegelmilch and Russell S. Winer. by
Material type: Text Text
Publication details: New York: Routledge, 2021
Availability: Items available for loan: Institute of Management (1)Call number: 658.402M ROU.
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