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Customer relationship manangement: a strategic approach to marketing Mukherjee, Kaushik by Series:
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Material type: Text Text
Publication details: Prentice-Hall of India Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.81CRM MUK.
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Product management: Text applications and cases by
Edition: 2 ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: NewDelhi : PHI Learning Ltd, 2011
Availability: Items available for loan: School of Distance Education, University of Kerala, Kariavattom Campus (1)Call number: 658.8 KAU-P.
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