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Service-dominant logic Premises, perspectives, possibilities / by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cambridge : Cambridge University Press , 2014
Availability: Items available for loan: Kerala University Library (1)Call number: X9V:8 Q4.
The Service -Dominant Logic of Marketing : Dialog, debate and directions Lusch, Robert F; Vargo, Stephen L by Series:
Edition:
Material type: Text Text
Publication details: Prentice-Hall of India Pvt. Ltd., New Delhi 2006
Availability: Items available for loan: Institute of Management (1)Call number: 658.8S LUS.
Retail management Dunne, Patrick M; Lusch, Robert F by Series:
Edition:
Material type: Text Text
Publication details: South-Western Publishing co 2006
Availability: Items available for loan: Institute of Management (1)Call number: 658.87 DUN.
Retail management Dune, Patrick M; Lusch, Robert F by Series:
Edition:
Material type: Text Text
Publication details: South-Western Cengage Learning 2002
Availability: Items available for loan: Institute of Management (1)Call number: 658.87 DUN.
Retailing Dunne, Patrick M; Lusch, Robert F; Griffith, David A by Series:
Edition: 4 edition
Material type: Text Text
Publication details: Thomson learning 2007
Availability: Items available for loan: Institute of Management (1)Call number: 658.87 DUN.
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