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Consumer behaviour : concepts and applications Loudon, David l; Della, Albert J; Bitta by Series:
Edition: 4 edition
Material type: Text Text
Publication details: TATA McGraw-Hill Publishing Co., New Delhi 2010
Availability: Items available for loan: Institute of Management (1)Call number: 658.8342 LOU.
Consumer behaviour : concepts and applications Loudon, David l; Della, Albert J; Bitta by Series:
Edition: 4 edition
Material type: Text Text
Publication details: TATA McGraw-Hill Publishing Co., New Delhi 2012
Availability: Items available for loan: Institute of Management (1)Call number: S 658.8342 LOU.
Pages