Strategic brand management: Building, measuring and managing brand equity Keller, Kevin Lane and Parameswaran, M G and Issac Jacob
Material type: TextSeries: Publication details: Pearson Education (Singapore) Pvt. Ltd., New Delhi 2011Edition: 3 EditionDescription: 695 pSubject(s): DDC classification:- 658.8343 KEL-S3
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Dept. of Commerce Processing Center | Dept. of Commerce | 658.8343 KEL-S3 (Browse shelf(Opens below)) | Available | COM07230 |
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