Strategic sport communication : traditional and transmedia strategies for a global sports market W. Timothy Coombs, Jennifer L. Harker.
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- text
- unmediated
- volume
- 9780367898724
- 070.49796 COO.S 23
Item type | Current library | Home library | Call number | Status | Date due | Barcode | |
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Dept. of Communication and Journalism | Dept. of Communication and Journalism | 070.49796 COO.S (Browse shelf(Opens below)) | Available | DCJ6868 |
Includes bibliographical references and index.
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