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International marketing management: Text and cases Mathur, U C by Series:
Edition:
Material type: Text Text
Publication details: Sage Publications India Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.84 MAT-I.
Services marketing: People, technology, strategy Lovelock, Christopher, et al. by Series:
Edition: 5 Edition
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2010
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.802 LOV-S.
Making sense of change management: A competitive guide to the models, tools and techniques of organisational change Cameron, Esther and Green, Mike by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.406 CAM-M.
Profitable marketing communications: A guide to marketing return on investment Young, Antony and Aitken, Lucy by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.8 YOU-P.
Understanding digital marketing: Marketing strategies for engaging the digital generation Ryan, Damian and Jones, Calvin by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (2)Call number: 658.8406285 RYA-U, ...
Risk issues and crisis management: A casebook of best practice Regester, Michael and Larkin, Judy by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.155 REG-R.
How to be even better manager: A complete a- of proven techniques and essential skills Armstrong, Michael by Series:
Edition: 7 Edition
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658 ARM-H7.
New strategic brand management Kapferer, Jean Noel by Series:
Edition: 4 Edition
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.8343 KAP-N4.
Capital markets: Institutions and instruments Fabozzi, Frank J, et al. by Series:
Edition: 3 Edition
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.041 FAB-C3.
Corporate social responsibility in India Sanjay K Agarwal by Series:
Edition:
Material type: Text Text
Publication details: Sage Publications India Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.4080954 SAN-C.
Cases in entrepreneurship: The venture creation process Morse, Eric A and Mitchell, Ronald K by Series:
Edition:
Material type: Text Text
Publication details: Sage Publications India Pvt. Ltd., New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.041 MOR-C.
Financial management and insurance accounting Mishra, K C and Guria, R C by Series:
Edition:
Material type: Text Text
Publication details: Cengage Learning India Pvt. Ltd., Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.15 MIS-F.
Direct marketing in action: Cutting edge strategies for finding and keeping the best customers Thomas, Andrew R, Ed., et al. by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.814 THO-D.
Money, banking and international trade Hajela, T N by Series:
Edition: 8 Edition
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.4 HAJ-M8.
Money, banking and public finance Hajela, T N by Series:
Edition: 8 Edition
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.4 HAJ-M8.
Tourism economics Sipra Mukhopadhyay by Series:
Edition:
Material type: Text Text
Publication details: Ane Books India, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 338.4791 SIP-T.
International trade and financial environment Bhat, M K by Series:
Edition:
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 382 BHA-I.
International trade finance Cowdell, Paul and Hyde, Derek by Series:
Edition: 8 Edition
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 382 COW-I8.
Globalisation and small scale industries: Technology and competitiveness Bhavani, T A by Series:
Edition:
Material type: Text Text
Publication details: Ane Books India, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 337.54 BHA-G.
Financial markets, institutions and services Gupta, N K and Monica Chopra by Series:
Edition:
Material type: Text Text
Publication details: Ane Books India, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.15 GUP-F.
Financial accounting Nirmal Gupta and Chhavi Sharma by Series:
Edition:
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2010
Availability: Items available for loan: Dept. of Commerce (1)Call number: R 657.3 NIR-F.
Brand failures: The truth about the 100 biggestbranding mistakes of all time Haig, Matt by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2006
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.8343 HAI-B.
My big idea: 30 successfull entrepreneurs reveal how they found inspiration Bidge, Rachel by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.041 BID-M.
How to hold better meetings Barker, Alan by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 651.7 BAR-H.
How to succeed at retail Lincoln, Keith and Thomassen, Lars by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2002
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.87 LIN-H.
Why CRM doesn't work: How to win by letting customers manage the relationship Newell, Frederick by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.812 NEW-W.
Guerrilla marketing research Kaden, Robert J by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2006
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.83 KAD-G.
Branding your business: Promoting your business, attracting customers and standing out in the market place Hammond, James by Series:
Edition:
Material type: Text Text
Publication details: Kogan Page India Private Limited, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.8343 HAM-B.
International trade and financial environment Bhat, M K by Series:
Edition:
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 382 BHA-I.
International trade finance Cowdell, Paul and Hyde, Derek by Series:
Edition: 8 Edition
Material type: Text Text
Publication details: Ane Book Pvt. Ltd., India 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 382 COW-I8.
Financial markets, institutions and services Gupta, N K and Monica Chopra by Series:
Edition:
Material type: Text Text
Publication details: Ane Books India, New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.15 GUP-F.
General bank management Gaurang Vasavada, et al. by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.1068 GAU-G.
Financial services Nalini Prava Tripathy by Series:
Edition:
Material type: Text Text
Publication details: Prentice - Hall of India, Pvt. ltd., New Delh 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.1514 NAL-F.
International business Paul, Justin by Series:
Edition: 4 Edition
Material type: Text Text
Publication details: Prentice Hall of India Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 650.01 PAU-I4.
Global business, technology and knowledge sharing: Lessons for developing country enterprises Siddarthan, N S and Rajan, Y S by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., Delhi 2002
Availability: Items available for loan: Dept. of Commerce (1)Call number: 337.54 SID-G.
Handbook on management of non-profit organiations John, Easo by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.0202 JOH-H.
Textbook of international HRM Gupta, S C by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.3H GUP-T.
Bulls bears and the mouse: An introduction to online market trading Kamlesh N Agarwala and Deeksha Agarwala by Series:
Edition:
Material type: Text Text
Publication details: Macmillan India Ltd., New Delhi 2000
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.6322 KAM-B.
Statistics made simple: Do it yourself on PC Sarma, K V S by Series:
Edition: 2 Edition
Material type: Text Text
Publication details: Prentice-Hall of India Pvt. Ltd., New Delhi 2010
Availability: Items available for loan: Dept. of Commerce (1)Call number: 519.5 SAR-S2.
International business Paul, Justin by Series:
Edition: 4 Edition
Material type: Text Text
Publication details: Prentice Hall of India Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 650.01 PAU-I4.
Understanding financial statements Fraser, Lyn M and Ormiston, Aileen by Series:
Edition: 9 Edition
Material type: Text Text
Publication details: Prentice Hall of India Pvt. Ltd., New Delhi 2010
Availability: Items available for loan: Dept. of Commerce (1)Call number: 657.3 FRA-U9.
Management of Indian financial institutions: With emphasis on bank and risk management Meera Sharma by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (2)Call number: 332.10954 MEE-M, ...
Essential environmental studies Misra, S P and Pandey, S N by Series:
Edition:
Material type: Text Text
Publication details: Ane Books India, New Delhi 2009
Availability: Items available for loan: Dept. of Commerce (1)Call number: 333.7 MIS-E.
Future and options and swaps Kolb, Robert W and Overdahl, James A by Series:
Edition: 5 Edition
Material type: Text Text
Publication details: Wiley India Pvt. Ltd., New Delhi 2006
Availability: Items available for loan: Dept. of Commerce (1)Call number: 332.6452 KOL-F5.
Anatomy of persuasion Aubuchon, Norbert by Series:
Edition:
Material type: Text Text
Publication details: Prentice - Hall of India, Pvt. ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.314 AUB-A.
International accouting Das Mohapatra, A K by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (2)Call number: 657.01 DAS-I, ...
Most powerful selling secrets Livesay, Jihn by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.81 LIV-M.
Accidental manager: Get the skills you need to excel in your new career Topchik, Gary S by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.0202 TOP-A.
78 important questions every leader should ask and answer Clarke-Epstein, Chris by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India, Pvt. Ltd., New Delhi 2007
Availability: Items available for loan: Dept. of Commerce (1)Call number: 658.4092 CLA-I.
101 ways to captivate a business audience Gaulke, Sue by Series:
Edition:
Material type: Text Text
Publication details: Prentice Hall of India Pvt. Ltd., New Delhi 2008
Availability: Items available for loan: Dept. of Commerce (1)Call number: 651.7 GAU-W.
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