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Advertising and Sales Promotion by
Edition: 3rd ed.
Material type: Text Text
Publication details: New Delhi Excel Books 2009
Availability: Items available for loan: Study Centre Pandalam ,University of Kerala (1)Call number: 659 KAZ/A.
Rethinking public relations : persuasion, democracy, and society / Kevin Moloney and Conor McGrath. by
Edition: Third edition.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publisher: Abingdon, Oxon ; New York, NY : Routledge, an imprint of the Taylor & Francis Group, 2020
Availability: Items available for loan: Dept. of Communication and Journalism (1)Call number: 659.2 MOL.R.
Public relations planning : a strategic approach/ Edward T. Vieira. by
Material type: Text Text
Publication details: Oxon: Routledge, 2019
Availability: Items available for loan: Institute of Management (1)Call number: 659.2 VIE.
Social science in public relations : survey and an analysis of social science literature bearing upon the practice of public relations. / by Rex, F. Harlow by Series: The Social science reporter's research series, survey
Material type: Text Text
Publication details: New York : Harper, 1957
Availability: Items available for loan: Dept. of Education (1)Call number: 301.154 HAR.S.
Strategic communication : public relations at work Glenny, Leanne by
Material type: Text Text
Publication details: London Routledge 2021
Availability: Items available for loan: Campus Library Kariavattom (1)Call number: 659.2 JOH.S.
Public Relations At The Cutting Edge Level (case- study Materials) by Alphonse L Earyil by
Material type: Text Text
Publication details: Trivandrum: E. A Louis, 1982
Availability: Items available for reference: Dept. of History: Not for loan (1)Call number: 363.20954 EAR.P.
In the news : the practice of media relations in Canada / William Wray Carney. by
Material type: Text Text
Publication details: Edmonton : University of Alberta Press, c2002
Availability: Items available for loan: Centre for Canadian Studies (1)Call number: 659.2CAR-N.
Public administration: concepts and theories/ Rumki Basu. by
Edition: 5th edition
Material type: Text Text
Publication details: New Delhi: Sterling, 2022
Availability: Items available for loan: Institute of Management (1)Call number: 659.2 RUM.
Reputation in business: lessons for leaders/ Stuart Thomson. by
Material type: Text Text
Publication details: New York: Routledge, 2023
Availability: Items available for loan: Institute of Management (1)Call number: 659.2 THO.
The role of public relations in management/ by Sam Black by
Material type: Text Text
Publication details: . - London, : Pitman, , 1972
Availability: Items available for loan: Study Centre Kollam, University of Kerala (1)Call number: 659.2SAM/R.
Creating a successful digital presence : objectives, strategies and tactics / Gordon Fletcher and Noel Adolphus. by
Material type: Text Text
Publication details: Oxon: Routledge, 2022
Availability: Items available for loan: Institute of Management (1)Call number: 659.20285 FLE.
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