Raju M S <br/><br/>
Consumer Behavior: Concepts,Applications and cases/ 
by M.S Raju, Dominique Xardel. 
 - Noida:  :  Vikas Publishing House Pvt.Ltd  ,  2014. 
 - xvi;351p 
<br/><br/><label>ISBN: </label>9788125915324 
<br/><br/><label>Dewey Class. No.: </label>658.834 2 RAJ/C