TY  - BOOK
AU  - Poddar, Ajay
AU  - Poddar, Shobhna
TI  - Digital marketing strategies for success in industry 4.0
SN  - 9789395546645
U1  - 658.05467 
PY  - 2023///3
CY  - New Delhi
PB  - Academic University Press, 
KW  - Social media marketing
KW  - B2B marketing
ER  -