Aaker, David A <br/><br/>
Strategic Market Management/ 
by David A Aaker and Christine Moorman 
 - 11th ed. 
 - New Delhi  Wiley India Adaptation  2023 
 - xvi;309p 
<br/><br/><label>ISBN: </label>9789354243387 
<br/><br/><label>Dewey Class. No.: </label>658.8  / AAK/S