Ramaswamy, V. S <br/><br/>
Marketing management :  Indian context, global perspective / 
V. S. Ramaswamy, S. Namakumari 
 - 6th ed. 
 - New Delhi:  Sage,  2018. 
 - xivii, 798p.: 
<br/><br/><label>ISBN: </label>9789352807383  
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8   RAM/M