TY - BOOK AU - Lu,Pierre Xiao TI - International luxury brand strategy SN - 9781138614840 U1 - 658.827 LU/I PY - 2022/// CY - Oxon PB - Routledge KW - Luxury goods industry KW - Brand name products KW - Luxuries KW - Export marketing KW - Communication in marketing N1 - Includes bibliographical references and index ER -