Saxena, Rajan <br/><br/>
Marketing management/ 
by Rajan Saxena 
 - New Delhi  : Tata McGrawhilpublishing company  ,1997 
 - vi+571pages 
<br/><br/><label>ISBN: </label>0-07-463362-7 
<br/><br/><label>Dewey Class. No.: </label>658.8 SAX/M