Stern, Louis W., Marketing channels / Louis W. Stern, Adel I. El-Ansary, Anne T. Coughlan. - 5th ed. - Upper Saddle River, NJ : : Prentice Hall, , c1996. - xiv, 576 p. : col. ill. ; Includes bibliographical references and indexes. ISBN: 0132058650 Subjects--Topical Terms: Marketing channels. Dewey Class. No.: 658.84 STE/M