TY  - BOOK
AU  - Kotler,Philip
TI  - Principles of marketing
SN  - 0137017316
U1  - 658.8 KOT/P 
PY  - 1986///
CY  - Englewood Cliffs, N.J.
PB  - Prentice-Hall
KW  - Marketing
N1  - Includes bibliographies and indexes
ER  -